Communication for Business

Type
Book
ISBN 10
019557589X 
ISBN 13
9780195575897 
Category
Books  [ Browse Items ]
Publication Year
2013 
Pages
576 
Subject
communication, nonverbal communication, interpersonal communication, communication barriers, oral communication, communication channels 
Description
Communication for Business introduces students to the core topics necessary for their undergraduate studies in business communication and is designed with the future professional in mind. It bridges academic theory and real-world business knowledge and provides lots of practical examples in the companion digital obook. It offers a fresh approach to the subject in the form of the three business communication principles: logic, clarity and courtesy in the way they frame the contents of the book. Written by a combination of management, communication, ethics and journalism academics it presents information that is practical and interesting in a style that is theoretical and accessible. - from Amzon 
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